Every four years, the world pauses to watch the FIFA World Cup, a nationalism-infused display of the world’s best soccer (football) players. Just two days into the tournament, and we’ve already seen questionable calls, amazing headers and heroic displays of endurance, agility, speed and coordination.
There’s no better way to get amped up between matches than to watch a good ‘ole fashioned big brand World Cup commercial.
Here are the best ones we’ve seen so far:
Regular folks doing awesome tricks. Nice soundtrack and a happy vibe from one of the world’s most recognized (and eaten!) brands.
Adidas: House Match
Zinedine Zidane and David Beckham face off indoors in this ad from Adidas.
KIA: Adriana Lima
For one month, let’s “all be futbol fans.” These short commercials from KIA feature Brazilian supermodel Adriana Lima.
Nike: Winner Stays
This is my favorite of my the bunch. In this commercial, featuring Brazil’s golden boy, Neymar, kids take on their favorite players. This is how I feel when I play the FIFA video game.
Beats by Dre: The Game Before the Game
Did you know that Lebron James made $30 million when Beats by Dre sold to Apple for $3.2 billion dollars? In this 5-minute long commercial from Beats by Dre, see how the world’s top athletes prepare themselves before the game. Get inspired. Get amped up. Get your head in the game.
Nike: The Last Game
In this much longer 5:28 spot from Nike, watch an animated Cristiano Ronaldo, Zlatan Ibrahimović, Neymar, Wayne Rooney and Tim Howard battle an army of perfect clones to save football. There’s no greater danger than playing it safe, folks.
Hyundai: The Beginning
“For all the football fans around the world, waiting for the World Cup, our journey has begun.” While this commercial feels a little stale in comparison to others on this list, it’s interesting to note that this was first released by Hyundai back in November 2013. Are there more Hyundai videos to come?
Adidas: All in or Nothing
Kanye West delivers the soundtrack in this short spot from Adidas, where the dreams are vivid and it’s time to go all in.